Growing Together

An Entire Team Behind You

From the 'Start' to the 'Beyond'

It's your time


Playmaker Agency was born in 2012 with the goal of engaging athletes and brands throughout the passion of sport and sportmanship, feeling emotions first-hand.

We deeply believe that living experiences in sport brings out the best of ourselves, inspiring positive attitudes and competences.

We started based on MotoGP, focusing our efforts on a daily and personalized full service, working hand-in-hand with our riders, having Jorge Lorenzo among our main ambassadors.

Playmaker is a full service Agency born to serve talent and manage with excitement your objectives to achieve excellence.

At Playmaker Agency we are very committed to sharing our work, experience, enthusiasm and effort to provide a full range of services to our partners; you athletes and brands.

Mission: Playmaker Agency is fully oriented to offer a 360º daily and personalized service, with a very close relationship with our partners, sharing the same emotions.

Our Vision is to establish a new paradigm in the management of athletes’ careers and brands relationship based on a daily and complete service, covering all the needs. On the other hand, Playmaker Agency has the focus on expanding its services to other sport disciplines.

because our GOAL is your HARMONY

tags playmaker


Playmaker Agency, as an athletes representation and sport management agency, provides you with a personalized attention, taking care of everything so that you can focus on the court, track or field.

We feel proud living and sharing the key moments of your career, helping you in the decison making for the future, managing your success and becoming part of your confidence team. Growing together, we are one.

Putting you in contact with the more suitable brands and sponsors is one of our main aims as well as easing the best connection with your fans and followers, getting the most out of your social networks and boosting your image.

But that’s not all … We want you to be focus on your goal, so that Playmaker Agency also offers you a 360º advice and service in financial, accounting, legal and tax matters.

An entire team is behind you; experts in management, sponsoring, digital communication, branding, financiers and lawyers.

PLAY, RIDE, RUN ... the rest is up to US!!

Aleix Espargaró
Jorge Lorenzo por fuera
Jorge Martin 88
Jorge Navarro
Ricky Cardús
playmaker, what we are
aleix y flamingo
lorenzo y castallanisimos


Playmaker Agency has among its business units Playmaker Digital, specialized in the online communication either for athletes or celebrities or brands, so that they can become a global benchmark in their own field and enhace their positioning on internet.

At Playmaker Digital we take care of all the issues related to digital aspects; social media and networks, sponsorships activation, lifestyle and sports communication, web sites, graphic design and marketing plans.

your ONLINE is our PASSION

Athletes & Brands Digital Communication


Playmaker Agency offers to your brand our wide experience in marketing online/offline, sponsoring, social media and communication.

We align strategies to focus on your core and objectives, working hand-in-hand to increase and maximize your brand value, awareness and positioning … engaging your name with your customers and suppliers, carrying them out from "Like" to "Love" through living unique sport experiences in the first person.

Besides, we select brand ambassadors, those who best match with your values, organize events and schedule meet & greets according to your principles, mission and objectives.

All that developed in detailed communication plans and strategic & creative proposals.

your BRAND is our TARGET




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